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SOURCE: Loyalty 360
Upcoming Loyalty 360 webinar will address the right questions marketers should ask to ensure effective design and implementation of global loyalty programs
Cincinnati, OH (PRWEB) October 09, 2012
Just like in a U.S. based program, global reward programs contain a participant base that is diverse and includes a population of multiple generations with unique lifestyles, attitudes, preferences, wants and needs. Add in the cultural differences that result from a participant base that is spread across countries and regional boundaries, and your challenges grow exponentially.
"The requirements of successful loyalty programs are more complex today than ever before," says Mark Johnson, President and CEO of Loyalty 360. "Just as a program can have a very diverse constituent with unique needs, wants and expectations, the ability for a program provider to understand these growing complexities will be integral to allowing your program to stand out from the noise of others. Organizations that ask the right questions of their rewards providers will have programs that engage their unique constituents; providing a mutually engaging program for their members."
Maritz Motivation Solutions will present a webinar, “The Top 8 Questions You Should Be Asking Your Loyalty Provider” on Thursday, October 11, 2012 at 1 PM EDT. Hosted by Loyalty 360- the Loyalty Marketer’s Association, this webinar will provide 8 strategic questions marketers should be asking global rewards providers to ensure they have the insight and expertise in award fulfillment and delivery, as well as design and implementation experience for programs of these types.
This webinar will be presented by Mary Luckey, Director, Incentive Awards, and Cheryle Frenzel, Solution Strategist/Consultant for Maritz Motivation Solutions.
Please join Loyalty 360 and Maritz Motivation Solutions for this insightful webinar. For more information and to register visit:
8 Strategic Questions to Ask Your Loyalty Provider http://bit.ly/QERbIe @Maritz_LLC #L360Webinars
Based in St. Louis, Maritz Motivation Solutions is part of the Maritz family of companies. It offers full-service reward and recognition, sales incentive and channel loyalty programs to U.S. and global companies. Maritz Motivation Solutions delivers best-in-class rewards and fulfillment services, including purposefully-chosen merchandise and experiences that excite, motivate and recognize people. The people who work for Maritz Motivation Solutions are dedicated to being the best in the business, fun to work with and their clients’ most valuable ally. For more information, visit http://www.maritz.com/motivation or call 1-877-4-Maritz (1 877 462-7489).
About Loyalty 360
Loyalty 360 is an unbiased, market driven, voice of the customer focused clearinghouse and think-tank that is committed to bringing loyalty to the forefront as a critical marketing strategy. A trusted source for cutting-edge research, best practices, and networking opportunities, Loyalty 360 gives members the expert insights and guidance they need to better understand loyalty and develop programs that effectively engage their customers and employees and build stronger relationships with them.
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